Stock Up Before the Clocks Fall Back

September 6, 2017 Kelsea Shultz

Summer is coming to an end -- the kids are going back to school and the sun disappears earlier each day.  The first day of Fall, September 22nd, is right around the corner and daylight savings is following closely behind. 

As we all know, this is the time home and business owners notice the need for outdoor lighting. Homeowners realize they need to light up their driveways, yards, garages and entry ways for both ambiance and security.  Just the same, businesses and multifamily properties invest in lighting to make their spaces more approachable and provide an enhanced perception of safety for their customers and tenants.

The diagram below shows the spikes in outdoor lighting purchases reported by NEMA and EPICOR for the last three years.  The pattern is evident for both residential and non-residential purchases.

        

Sources: NEMA, Epicor

When developing your stocking plan this year, consider stepping up your game with integrated controls.  The foreseeable push for outdoor luminaires in the next few months presents an opportunity to establish a strategic upselling plan with your associates.  Guiding customers up the "Good, Better, Best" continuum allows Showrooms to realize higher profitability, while educating customers on the progressive benefits.

The incremental benefits from an outdoor luminaire to an outdoor luminaire with integrated controls are undeniable for the customer.  Integrated controls provide enhanced perception of security as well as the convenience of hands-free activation.  Additionally, PIR motion sensors and dusk-to-dawn photocells eliminate wasted light, providing significant energy savings. Home and business owners alike will appreciate the energy cost savings realized with controlled luminaires.  The accelerated ROI will allow them to start saving for their next lighting project in no time.

 

Products to consider:

OSTLLED Portable Landscaping Stake Light with Dusk-to-Dawn Photocell

 

OLF Security Flood Light with 180-degree motion detection

 

OLWX1 Wall Pack with Dusk-to-Dawn Photocell

      

 

OLWP Wall Pack with Dusk-to-Dawn Photocell

           

 

TWS Wall Pack with Dusk-to-Dawn Photocell

          

 

TWR1 Wall Pack with Dusk-to-Dawn Photocell

    

 

TDD Area Light with Dusk-to-Dawn Photocell

 

OLW Wall Pack with Dusk-to-Dawn Photocell

 

Are you ready to place an order today?  Contact your Showroom Agent to get started.